Friday, October 23, 2015

What is Mass Communication and which are the Best Universities in Malaysia to Study Mass Comm?

Study at the Best Colleges & Universities for Mass Communication in Malaysia

At EduSpiral, we believe that students make better decisions after visiting the campus & getting information that is supported by facts & evidence. We take students to tour the facilities related to their course of interest such as this potential mass comm student touring UCSI University
At EduSpiral, we believe that students make better decisions after visiting the campus & getting information that is supported by facts & evidence. We take students to tour the facilities related to their course of interest such as this potential mass comm student touring UCSI University
Mass Communication basically is the process of coming up with a message and sharing this message to a large group of people at the same time through the right communication channel. The channels includes media such as newspapers, magazines, television, cinema, radio, billboards, or the Internet.
What you post onto the Facebook or Youtube is communicating to a large group of people. Students learn the history and cultural effects of newspapers, magazines, radio, television, film, and other media on society.
The 5 basic areas of study are:
  1. advertising
  2. public relations
  3. broadcasting
  4. journalism
  5. communication
Mass Comm students will learn how to craft the message in the most creative manner to reach the target market. They would first perform market research to find out about their target market - how they behave, what they like, where they obtain their information, etc. Mass Comm students will then come up with the right message and use the right media channels to send that message.
Most companies require mass communication graduates to look into their communication areas to the public. Companies also need people to create messages to sell their products creatively and position their brand or brands. Effective branding like Coke, McDonalds or Nike have made them multi-million dollar companies.
With the advent of the Internet, companies have begun to look for specialists who can send their messages to their market using social media, email, websites and other Internet tools.
KDU College Penang Mass Comm students using the Recording Studio
KDU College Penang Mass Comm students using the Recording Studio
The demand for writers who can create content for the online is growing steadily for example, bloggers like Kenny Sia. This means that there are good job prospects for those who are able to communicate well using the Internet.
Students interested in studying Mass Comm should be good in languages, like to socialise with people, have an outgoing personality, possess strategic thinking, like to write, organise events, a creative mind, and lots of energy.
A good command of the English language is very important for a successful career in Mass Communication. Students need to choose a university where the students speak mainly in English and experience in offering the programme. If you are weak in English, it will be very difficult for you to maintain the image of your company with bad English.
You will not be able to write good press releases and copy for the brochures. Coming up with good taglines or campaign ideas for your product or company will be almost impossible.
Having a good command of both English and Mandarin would be very advantageous. However, if you are only proficient in Mandarin, you will not be able to get jobs in top multinational or global companies.

High Job Demand in Malaysia for Mass Communication Graduates with a Good Command of the English Language

Graduates in mass comm can find jobs in the news media, advertising or public relations agencies, publishing houses, and research institutes. Mass Comm graduates can also pursue careers in broadcasting, film, media, advertising, public
Recording Studio at HELP University for their Communication Degree students
Recording Studio at HELP University for their Communication Degree students
relations, corporate communication, journalism, event management or photojournalism. There are thousands of jobs out there for mass comm graduates. Almost every medium and large company need at least one Public Relations staff.
You can work as a Public Relations executive in many types of industries such as banks, property, hotels, hospitals, private colleges & universities, financial institutions, restaurants, fast food chains, retail, fashion, and more.
Copywriter
  • Writes and composes materials for advertisements, brochures, etc
  • Suggests names for new products, writes slogans and designs packaging.
  • Compares products or services to find selling points.
  • Creates appealing and catchy advertisements.
  • Writes advertisements for newspapers, magazines, television, billboards and shops.
    Mass Comm students at MDIS Singapore put their knowledge into practice at the well equipped labs
    Mass Comm students at MDIS Singapore put their knowledge into practice at the well equipped labs
  • Produces brochures and reports.
Desktop Publisher
  • Utilises computers to produce professionally designed documents.
  • Prepares proposals to win work contracts.
  • Produces graphics for clients' approval.
Advertising & Promotions Executive
  • Plans and carries out advertising campaigns for a product or service effectively and efficiently.
  • Understands the complexity of different advertising media, print and video production techniques, copywriting, event management and dealing with people at different levels.
Traffic Controller
  • Oversees each project and provides support for both the accounts and creative teams.
  • Ensures the smooth flow of projects and strict adherence to schedules.
    Highly experienced lecturers from the industry share their knowledge and skills with communication students at HELP University
    Highly experienced lecturers from the industry share their knowledge and skills with communication students at HELP University
Public Relations Manager
  • Creates and maintains public awareness about the products or services.
  • Develops and maintains relations with the mass media.
  • Prepares speeches, press releases and brochures, advertisements etc.
  • Co-ordinates special events, promotions, exhibitions etc.
A summary of the jobs that you can work as in Malaysia
  • Copywriter
  • Multimedia Producer
  • Broadcast Producer
  • Film Producer/Director
  • Journalist
  • Photographer
    Photography Studio at KDU College Penang
    Photography Studio at KDU College Penang
  • Photojournalist
  • Newscaster
  • Creative Director
  • Digital Designer
  • Advertising Manager
  • Media Manager
  • Research Manager
  • Brand Manager
  • Account Manager
  • Public Relations Manager
  • Marketing Manager
  • Social Media Manager
  • Internet Marketing Manager

Choose the Best Universities and Colleges in Malaysia to study the Diploma or Degree in Mass Communication

Curtin University Sarawak is a top ranking university in Malaysia with a 300-acre campus
Curtin University Sarawak is a top ranking university in Malaysia with a 300-acre campus
It is important to choose the best private universities and colleges in Malaysia to ensure that you get the necessary training and skills to succeed in the competitive workforce.
Choosing a private university with an English-speaking student environment will help you to improve your language skills. The university should also be equipped with the necessary facilities such as recording studio, photo studio, computer lab and some have Mac Computers.
A university with other degree courses is better compared to a specialised Mass Comm/Design college. This is because you can network and mix around with students from other courses like IT, business, engineering, etc and gain more ideas.
KDU University College invites industry speakers such as Jinny Boy, Lawrence Wong, Irene Kang aka Rosie Phuah of Phuah Chu Kang, Marina Muhammad who is Mahatir's daughter, Amber Chia, etc to provide insights into the Mass Comm field.
Curtin University Sarawak is a top ranked Australian university with a 300-acre campus in Malaysia. Industry speakers are
TV Control Studio at KDU University College
TV Control Studio at KDU University College
invited to share their experience with the Mass Communication students. Curtin Sarawak students in the Bachelor of Arts (Mass Communication) degree programme have the opportunity for students to acquire knowledge and develop practical skills in at least two areas of specialisation: Film & Television - Corporate Production and Marketing OR Public Relations. Alternatively, students can also choose to study the Bachelor of Commerce with double majors in either Marketing and Public Relations or Public Relations and Management 
HELP University offers the Diploma in Mass Communication and 3 degrees for students to choose from, which are Bachelor of Communication (Hons) Public Relations, Bachelor of Communication (Hons) Media Studies and Bachelor of Communication (Hons) Marketing Communications.
UCSI University has internships for every year of the degree for their BA (Hons) Mass Communication. At the final year, UCSI students can choose to major in either Film & TV, Journalism or Marketing Communications.
KDU College Penang is the best college in Penang for Mass Communication with excellent facilities and activities for her students. Students after SPM can go for the Diploma in Mass Communication before entering into Year 2 of the Top Ranked Northumbria University (3+0) BSc (Hons) in Communication and Public Relations. Northumbria University is ranked Top 40 in the UK.
KBU International College offers excellent facilities and fees that are very affordable. The 2-year diploma in mass communication at KBU is less than RM23,000 total fees.
Students can also opt to go to Singapore to obtain an American degree in Mass Communication at the well equipped campus, MDIS Singapore.

EduSpiral Consultant Services- Your Personal Online Education Advisor

Established since 2009, EduSpiral Consultant Services helps provide information and counselling on courses and universities in Malaysia. EduSpiral Consultant Services also represents MDIS Singapore and Hong Kong Polytechnic University.
EduSpiral Consultant Services represents the best colleges and universities in Malaysia offering a wide range of choices for
EduSpiral analysed my personality and results, subsequently advised me on choosing the right course as well as the best university that fit me. John Lai Wai Hong, Diploma in Mass Comm at KDU University College
EduSpiral analysed my personality and results, subsequently advised me on choosing the right course as well as the best university that fit me.
John Lai Wai Hong, Diploma in Mass Comm at KDU University College
students to choose from. These colleges and universities offer value for money in the quality of education and excellent facilities that you get.
These universities and colleges are chosen by EduSpiral because they represent the best in their fields in Malaysia and affordable. EduSpiral provides in-depth information and counseling on their courses so that students are able to make the right choice.
If you are still not sure what to study, please contact us and we will send you a free EduSpiral Career Assessment Form.
Please contact us for more details.





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